Basic Stats
Radio Show History
Actor Harold Peary was a much appreciated talent on the old Harold Peary radio series, "Fibber McGee and Molly". Over the course of time, he played a number of different characters, like a butcher or a delivery man. Eventually, the writers created the character of Throckmorton P. Gildersleeve for Peary to portray. Stuffy "Gildy" was the next-door neighbor of the McGee's, so now Peary could portray the major plot point in some episodes. But even this major supporting role was not enough to contain the actor's talents. So in 1941, "The Great Gildersleeve" spun-off into his very own radio series.With a dedicated program, Harold Peary and his writers greatly expanded the depths of the Gildersleeve character. The show ran for 13 years (1941-1954), with over 550 shows produced. There were also four "official" Gildersleeve movies, and Peary appeared as Gildersleeve in a number of other films. In the fifties there was a "Great Gildersleeve" TV series, which ran for one season and resulted in 39 episodes.However, it was not Peary who appeared in the TV series. Back in 1950, Peary's agent saw an opportunity to better his client's deal. He moved Peary from NBC to CBS. Unfortunately, the agent didn't cover all the bases of the deal, as CBS found they could not put him on as "The Great Gildersleeve", NBC still owned the rights to the character. They got Peary but not "The Great Gildersleeve" program. So CBS created a different series for Peary to play in, titled "Honest Harold". Starting on September 6, 1950, Peary's old friend
continued the Gildersleeve character successfully for the remaining four years of its run, then onto the year-run of the television series. Harold Peary showed up two years after that as Mayor LaTrivia on the TV version of "Fibber McGee and Molly".
The Sponsor
In those days, radio networks covered cost by giving exclusive commercial time in a particular program to one sponsor. The Kraft Food Company was the proud sponsor of THE GREAT GILDERSLEEVE, and J.L. Kraft seemed to be a deeply religious man who believed in the strong foundation of family values. It would seem that his beliefs influenced the show in the direction of spiritual values and the rewards of "doing the right thing". And it worked! As amusing as the episodes are, one cannot help but notice how THE GREAT GILDERSLEEVE makes a very gentle yet convincing case for the benefits of "living right".Unlike many other forgotten sponsors heard from old time radio, The Kraft Food Company is still going strong. In the programs you can hear ads for Kraft Velveeta Cheese and "Kraft Dinner" (now known as Kraft Macaroni and Cheese Dinner). These products remain highly popular going into the 21st Century. A few years back they offered "Kraft Charlie Brown Christmas Macaroni and Cheese Dinner". You know, if they shaped those noodles into little Gildy and Leroy heads.....
Gildersleeve Outside the Show
It is fortunate that THE GREAT GILDERSLEEVE came at a time when RKO Pictures was on a "radio stars on the big screen" craze. Harold Peary portrayed the Gildersleeve character in five films by the time Gildy got his own show.
When THE GREAT GILDERSLEEVE program became popular, RKO produced four official Gildersleeve movies: The Great Gildersleeve, Gildersleeve's Bad Day, Gildersleeve On Broadway and Gildersleeve's Ghost. These films have occasional airings on American Movie Classics and Turner Classics Network from time to time, but have never been available on home video in any format. If you click on the film titles you will see that not all the radio performers got to take their character to the big screen.
The Gildersleeve Movies are available on DVD ... Just look up the The Great Gildersleeve Movie Collection it's been released since 2013.
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